Apr 14, 2026
Adacta releases the second part of its State of Claims Automation Market Study 2026, examining how automation maturity, technology adoption, barriers, and investment priorities differ across five European markets and six lines of business.
The findings in Part 2 confirm what many in the industry sense but rarely see in data: European insurers share a common automation agenda, but how they pursue it varies significantly by market and line of business.
DACH leads in customer communication and fraud-detection automation, with a more measured approach to GenAI, the highest share in monitoring mode. Eastern Europe, by contrast, is moving fast: 53% are actively exploring GenAI use cases in the next 12 months, nearly double the average across other markets, and 86% report measurable improvements in claims cycle times.
Across lines of business, commercial auto/fleet stands out as facing the steepest implementation challenges with legacy IT and high costs cited more acutely than in any other line. Speciality lines, despite broad GenAI awareness, trail on observed benefits and report the lowest investment intent of all lines surveyed.
What remains consistent across every market and every line: 80% of insurers plan to increase automation investment over the next two years. Not one plans to cut it.
Part 2 is available to download here.
Part 1, which establishes the overall picture of claims automation maturity across Europe, remains available to download here.